North Carolina State University’s Student Health Center provides care for the university’s students.
Challenge: The site was combined with NC State’s Counseling Center; when they moved to a new CMS, the two wanted to separate their content. They looked to us to help them create the best structure and content for their audiences. In addition, they sought to reduce the number of pages by 50 percent.
Services: Content strategy, writing, and editing
Solution: We performed a content inventory to understand the content they had and developed a site map that met the needs of their audience. We created a content matrix that outlined the content of the site and how it tied in with Counseling Center. We wrote and edited content for key pages throughout the site.