Blog
Assessing Content: Thinking like the Old and the New
For an existing site, one of the first things I recommend is a content assessment. This process...
Maintaining Web Content: The Real Work Begins
When it comes to web content, life begins after launch. Prelaunch is where all the excitement is:...
What’s Most Important in Writing Content?
Content creation is a multi-step process. Off the top of my head, I can think of these parts:...