Flashy web trends may come and go, but these understated strategies can help you captivate your audience in a way that’s authentic, measured, and on-brand.
Top Web Design Trends for Higher Education in 2024
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Web strategy posts
HIPAA and Google Analytics Alternatives
Google Analytics has ruled the web analytics market for many years, but where do you turn when HIPAA compliance is a necessity?
What We Learned Migrating Over 5,000 Pages, Part Two
Last year we helped our clients move more than 5,000 pages from one content management system to another. We moved each page manually — and learned a lot about best practices and pitfalls. I previously talked about how important planning is in this process. Coming out...
AI Test Drive, Part Two: DALL·E 2
DALL·E 2 is great fun. But does it provide any value for businesses and organizations that create content?
What We Learned Migrating Over 5,000 Pages, Part One
In 2022, we manually migrated over 5,000 pages for several different clients. Those pages covered 12 sites, ranging from a few hundred pages to a few thousand. A website migration involves moving content from one content management system to another. In some cases, we...
Compare/Contrast: Whitehouse.gov
With the transfer of Presidential power comes a transfer of ownership of who runs whitehouse.gov. As you might expect based on their difference in political philosophies, the two administrations have different approaches to the site. Comparing a few aspects of the two...
Why Divi Is a Great WordPress Theme
When a commercial WordPress theme is a viable solution, Divi is a great choice and I’ll tell you why.
Prepare Your Content for a Site Migration
Every few years, you’ll have to do that thing you swore you’d never do again: migrate your site to a new platform. Whether it’s moving from Drupal 7 to Drupal 8, or moving to an entirely new content management system because you need new features, the site migration...
Just Launch It
Launching a website, whether brand new or a relaunch, can feel heavy -- especially if it's for a large organization like a hospital, health system, or university. My advice? Stop waxing the deck and just launch it. Migration Pains When relaunching a site, your team...